Roami

Roami started as a travel journaling app. I wanted something built for how travel actually happens — fragments captured out of order, across time zones, with bad wifi — so I designed the full IA and data model myself (trips as clusters, not a flat photo feed) and took it to Thailand to test against a real multi-island trip before deciding what to build next.

The more interesting story turned out to be underneath it. WanderingBong — the travel blog I've run since 2015 — needed a real content backend, so I built one: a CMS, and an MCP server that now exposes 72 tools an agent can call directly to manage posts, tags, SEO, and affiliate links. WanderingBong became Customer Zero.

Then the market told me something I didn't expect. I'd also built native AI features into the CMS itself — a blog analyzer, an idea generator, series tooling. They sat unused. What people (and agents) actually reached for were the plain CRUD tools an agent could call and reason over directly. So I retired the native AI generators and leaned all the way into the agent-first bet: Roami is a CMS built for Claude, or any MCP client, to run a blog through directly — not a chatbot bolted onto an admin panel.

Two tiers now: Log is the free capture layer — trips, journals, an archive that works even on old, untracked trips via a camera-roll retro-scan. Publish is the paid outcome — an agent drafts from your logs and your own past writing, you review, you publish. Publishing is hard-gated at the API on purpose; a human always has the last word.

The commerce side is real, not aspirational: WanderingBong's affiliate and gear pages run on this infrastructure today, agent tools can create and verify affiliate links directly, and the same pipeline now runs a second brand (Lyaadh) as its first outside tenant. Where it's still rough: the original travel-journaling premise — the Log/traveller side — is real but earlier-stage than the CMS side. Habit formation is a product problem I'm still working through.

roami.xyz is the marketing site. app.roami.xyz is where you connect an agent.